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let's make you a CEO

THE APTO BLUEPRINT

The Apto Blueprint

I HEAR YOU. I SEE YOU. I FEEL YOU.

You have a business idea, maybe a business name but don’t know where to start.

Maybe you’ve Googled your way through some Forbes articles or read through Instagram captions hoping to make sense of how to run a business. After some time, you realize that you’re overwhelmed and really have no idea where to begin. 

Wouldn’t it be great if you had an exact Blueprint to help you get your business started while building your business foundations, and working with an experienced entrepreneur who’s worked with 50+ businesses? Introducing the Apto Blueprint.

hi, i'm anneliese

Business strategist & CEO of Apto media

I’m your business strategist here to help you get your business started, build your foundations, and teach you the mistakes to avoid as your business grows (yes I’m admitting to all my past mistakes to you).

As an agency owner the past three years I’ve worked with over 50 businesses in multiple different industries. These businesses came to us at different stages; from just getting started to have been in business for 15+ years! As businesses came our way I started to notice a pattern. The businesses that grew quicker all had established their business foundations when they first started their business, which enabled them to stand out, be seen, and be heard by their audience. The ones that weren’t growing as fast were the ones trying to “figure it out” along the way and frustrated that they weren’t seeing results.

I’m here to work with you 1:1 to provide you the exact blueprint of how to start, adapt, and grow your business.

In the end you’ll know how to run your business, attract your ideal clients, and become profitable.

in 3 or 5 months...

What we'll cover

Start

To start a business there are key foundations you need in order to be seen, heard, and stand out against your competitors. During this phase, we’ll work together to develop your goals, mission, values, vision, and define your story.

Adapt

As a new business, it’s hard to navigate how to stand out. We work together to get your brand to adapt to the current industry and develop a way to help your brand stand out from the competition. We’ll work together to develop your target audience, complete a competitor analysis, develop your packages & pricing, and create your sales strategy.

Grow

Now that you have the basics and know how to stand out, it’s time to grow. We work together to create a strategic marketing plan, website, internal systems operations, and a long-term plan for success.

this is for you, if...

  • You have an idea and you’re ready to start a business
  • You’ve created a business but you’re stuck on how to stand out from your competition
  • You’re waking up confused each morning on how to run your business
  • You’re feeling overwhelmed and don’t know how to grow your business
  • You’ve tried multiple strategies but nothing seems to work
  • You’re having a hard time knowing which is the best way to grow your business
  • You’re ready to listen, learn, and have a plan of action for your business

you'll gain...

  • Clarity in knowing your mission, who you help, and the services that you offer
  • Knowledge of how to run your business effectively
  • Understanding of how to grow your business
  • Confidence in selling your business and attracting your ideal client to your business

2 programs to choose from

let's Create the business of your dreams

Brand & Business Strategy

$3,900 Payment plans are available
  • Set up your business right from the very beginning. We work together to develop your brand’s purpose, a strategic plan to stand out in your industry, and how your business can turn profitable from Day 1.

Brand & Business Start Up

$9,780 Payment plans are available
  • Includes the Brand & Business Strategy package AND includes a complete brand identity (logo, color palette, typography), marketing strategies & materials, website design, and a long-term strategic plan for the next 3 years to grow your business.

option #1

brand & business strategy

Set up your business right from the very beginning. We work together to develop your brand’s purpose, a strategic plan to stand out in your industry, and how your business can turn profitable from Day 1.

what's included

  • 1:1 Support and work over 3 months (12 weeks)
  • 10 x 1:1 60 minute calls
  • Accountability to get your business started
  • 10+ templates to help organize your business
  • 24 hour - 5 day week text support via WhatsApp

what we'll accomplish

  • Goals, Purpose, Mission, Values, Vision, define your story
  • Tagline, Brand Attributes, Tone of Voice, Brand Personality
  • Target Audience, Target Strategy
  • Competitive Analysis, SWOT, and Differentiators
  • Develop Offerings, Packages, and Pricing
  • Strategic Marketing Plan

option #2

brand & business start up

Includes the Brand & Business Strategy package AND includes a complete brand identity (logo, color palette, typography), marketing strategies & materials, website design, and a long-term strategic plan for the next 3 years to grow your business.

what's included

  • Website Design
  • Brand Strategy
  • 1:1 Support and work together 5 months (20 weeks)
  • 18 x 1:1 60 minute calls
  • Accountability to get your business started
  • 10+ templates to help organize your business
  • 24 hour - 5 day week text support via WhatsApp

what we'll accomplish

  • Goals, Purpose, Mission, Values, Vision, define your story
  • Tagline, Brand Attributes, Tone of Voice, Brand Personality
  • Target Audience, Target Strategy
  • Competitive Analysis, SWOT, and Differentiators
  • Develop Offerings, Packages, and Pricing
  • Strategic Marketing Plan
  • Brand Identity & Logo Design
  • Website Design
  • Marketing Strategy & Materials
  • Systems Setup, Operations, and Long Term Success

our clients

Here's how we've helped businesses grow

we've got the answers

Frequently asked questions

What is a business strategist?

A business strategist helps you bring your business idea to life by strategizing, creating, and planning a viable business plan. We help your business get seen, heard, and understood. Not only do we take the guess work out of how to start your business we help you plan how to run your business from the very beginning.

Brand vs. Business: What's the difference?

A business (or company, by definition) is an organization, or team of people, that either offers services to clients or produces products for consumers. A brand is the part of a business that connects with the customer. Thus I focus on building a business to bring in profit and reach your ideal client WHILE also building a brand for your business.

Brand Strategist vs. Business Coach: What's the difference?

A strategist will help you get organized, teach you how to run a business, help you with pricing, and really bring your idea to life. A business coach is great to hire if you’ve been running your business for a bit and feel you need extra support on how to grow. They help you overcome limiting beliefs, and mindset blocks that may be preventing you from running your business effectively. As a business strategist I listen to your ideas, thoughts, and goals and put them all together into a plan of action.

Business Coach vs. Consultant: What's the difference?

Once you are super clear on the strategies behind your business. A coach will help with your mindset, limiting beliefs, and reasons why you personally may be holding your business back from growing. A consultant will help in a specific area of your business that you want to learn more about. Think of a Pinterest consultant, a FB ads consultant, Google ads expert consultant, etc.

Why The Apto Blueprint?

Helping small businesses grow is my passion and the reason I started Apto Media. After 3 years I realized that a lot of businesses trouble stemmed from their decisions (or the decisions they didn’t make) they made at the very beginning. If you’re ready to have a plan of action and grow a profitable business then the Apto Blueprint is perfect for you.

So I don’t have to do it all on my own?

Nope. Building a business takes an army and allow me to be your Commander.

What type of businesses is this Blueprint best for?

Service-based businesses will benefit from this the Apto Blueprint. I will work with product based businesses as well but not all of them. Send through an application and we can discuss.

Do you have experience in my industry?

I’ve worked with all types of businesses through my corporate and entrepreneurial career. What I’ve realized is that the type of industry doesn’t matter, but creating an effective strategy, messaging, and having the foundations is what gets a business up and running.

How much time do I need to set for this blueprint?

Typically each week the amount of work will take 5-6 hours.

How do I sign up?

Click here to fill out an application and an Apto team member will reach out to you soon to schedule a Discovery Call with Anneliese.

60 minute call

Want to start with a 1:1 strategy call?

Ready to just get started with a 1:1 strategy call? I offer 60-minute strategy calls tailored to your business, goals, and you select the subject of your choice! Select below a call that works best for you.