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the client

Brooklyn beauty queen

brand strategy / brand design / logo design

project summary

Brooklyn Beauty Queen was founded by Amanda Morehouse in 2020 as a way to document her knowledge about skincare. After growing up and struggling with finding skincare that worked for her, she became an esthetician to guide others in the right direction.

Amanda contacted us as soon as she decided on the business name to help create a strong visual representation and brand identity for her business.

  • Target Audience and Keyword Research
  • Competitor Analysis
  • Primary Logo, Secondary Logo, Submark
  • Typography, Color Palette and Mood Board
  • Custom Brand Guide for ongoing content strategy

kind words about our work

what brooklyn beauty queen had to say

“Apto Media listened to what I wanted my brand to be and brought it to life. My logo came out great and just how I’d want my brand to be seen, heard, and viewed. I love the brand book they provided so that I can continually grow my business with a consistent brand identity.”

Amanda Morehouse

Founder of Brooklyn Beauty Queen

let's make it happen

Book your branding experience

Just fill out the form below, and we’ll be in touch within 24 hours for next steps!